Cohesion & Flow
Concession Markers
Use although, even though, while to acknowledge the other side.
What it is
Before & after
“Our conversion fell, but it is fine.”
“Although conversion fell, retention improved for the new plan.”
When you’ll use it
Addressing objections: 'Although the cost seems high, the ROI within 6 months makes this investment profitable.'
Balanced reporting: 'While Q3 sales declined, customer satisfaction reached an all-time high.'
Stakeholder management: 'Even though implementation takes time, the long-term efficiency gains justify the effort.'
Presenting balanced business recommendations with acknowledged risks
Building credibility in persuasive presentations by addressing concerns
Facilitating productive discussions by acknowledging different viewpoints
Strengthening arguments by preemptively addressing counterpoints
Pro tip
Grant the point you can, then show your case.
Questions & answers
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