Cohesion & Flow
Discourse Markers
Words like however, because, next that signal relationships.
Last updated
What it is
Connecting words that explicitly signal logical relationships between ideas, helping listeners follow your thinking process.
Before & after
Before
“We changed the button. Users clicked less.”
After
“We changed the button. However, users clicked less.”
When you’ll use it
Status updates: 'First, we completed the design. However, testing revealed issues. Therefore, we need another week.'
Problem-solution presentations: 'Although revenue grew, costs rose faster. Consequently, we must reduce overhead.'
Meeting transitions: 'Meanwhile, the marketing team made progress. In addition, sales exceeded targets.'
Pro tip
Pick the marker that matches the logic.
Questions & answers
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