When can a small initial market be a useful place to start?
A thousand people who urgently need something and a million who mildly approve of it pose different opportunities. Paul Graham’s account of startup ideas favors depth of demand over broad but weak interest. That is an argument to examine through a defined customer problem, not a promise that every small market will lead to a large business.
Questions you could explore
- What evidence would distinguish enthusiasm from a need people will act on?
Start reading
- Paul GrahamHow to Get Startup Ideas
Explains the difference between a small group that urgently wants a product and a broad group with weak interest.
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Your topic carries over. Record up to 2½ minutes, depending on your plan.