What makes a speech opening give listeners a reason to care?
A speaker can introduce a subject accurately without giving anyone a reason to listen. The opening becomes a more interesting problem when the same information has to matter to people with different concerns.
Questions you could explore
- What would make the same topic relevant to two different audiences?
Start reading
- Think Fast, Talk Smart; Nancy Duarte with Matt Abrahams82. It’s Not About You: Why Effective Communicators Put Others First
Duarte discusses understanding the audience before designing a presentation. This is an attributed practitioner perspective, not evidence for a universal attention deadline.
Ready to try your ideas aloud?
Your topic carries over. Record up to 2½ minutes, depending on your plan.