SPEAKING.APP

Phones are for connecting with people. Loopt makes that connection happen in the real world by showing you where your friends are and what cool places are around you, right when you need it. Too often you are a couple blocks from a friend at a restaurant, or stuck in the same airport as an old classmate, and you never find out until it is too late. Those meetups do not happen because you do not have the context of who is nearby and what is going on. Loopt is a location-based social app for iPhone that helps you meet up effortlessly. You see where your friends are, what they are doing, and what is worth doing around you. In short, we make serendipity happen. Here is what it looks like on iPhone. On the map, the orange pin is me right now, and the blue pins are my friends. You navigate the map the way you would expect by pinching, dragging, and tapping. When we zoom in, we can spot a friend who is very close. Tap that friend and you land on her profile. For example, this is Erin Easter. She is a few blocks away. You can see what she has been doing today in her journal: photos and text entries tied to specific places, and comments her friends have left. If I want to meet up, I can act immediately. I can call her or text her using the iPhone’s built-in features. Or I can leave a comment like “Free for lunch?” If she is free, I can get directions to her with one tap. More broadly, this shows the power of location. Location plus your contact list plus information about great places nearby means you never have to eat lunch alone again, or end up at a bad place. Loopt is built for people who are out and about and want to connect with friends in the moment. You can use Loopt with friends on most other phone networks or devices in the US, so it works even if not everyone has an iPhone yet. [Not covered in the original pitch. Consider adding who the core user is (students, urban professionals, travelers), and a simple market size framing (TAM/SAM/SOM) to show how big this can get.] We are the largest social mapping service in the world. [Not covered in the original pitch. Consider adding 2 to 3 proof points such as total users, active users, growth rate, engagement, or key distribution partners to make “largest” concrete.] At launch, Loopt will be free on the iPhone in the App Store. [Not covered in the original pitch. Consider adding how you will monetize over time (for example: local advertising, promoted places, premium features, or partnerships), and what you have learned so far about what users and businesses will pay for.] This is the best version of Loopt we have ever made, and the iPhone is by far the best device we have had the opportunity to work with. Our team has developed for nearly every mobile platform out there, and we know how to ship products that work across devices and networks. [Not covered in the original pitch. Consider ending with a clear next step. For example: “We’re looking for [investment amount] to grow the team and scale distribution,” or “We want partnerships with carriers, local place providers, and developers who want to integrate Loopt features.”] We think this is a new era of mobile. Loopt is about turning the phone into something that helps you connect in the moment, based on where you are and who you are near. We are thrilled to be part of that shift.