What if my idea could have been built years ago?
Then find what changed in distribution, cost, or buyer behavior. Maybe the technology existed, but cloud pricing just made it viable for SMBs. Maybe the pain existed, but a new regulation just made it urgent. The question is not 'Is this technically new?' but 'Why will this work now when it wouldn't have before?'
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Why Now
Explain why this is the right moment for your company to exist and succeed.
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