Logical Fallacies
False Dilemma
Presenting only two options when more alternatives exist, forcing an artificial either/or choice.
What it is
Before & after
“We either implement this new system immediately or our company will fail.”
“We have several paths forward: immediate implementation, phased rollout, pilot testing, or hybrid approaches. Let's evaluate the trade-offs.”
When you’ll use it
Resource allocation: Avoid 'We either hire more people or projects fail', consider process improvements, automation, prioritization
Technology decisions: Don't say 'We build in-house or buy expensive software', explore partnerships, phased approaches, hybrid solutions
Strategic choices: Resist 'We expand aggressively or lose to competitors', consider measured growth, niche focus, quality over quantity
Avoiding oversimplified business strategy decisions
Recognizing when more options exist in problem-solving contexts
Facilitating in-depth analysis of complex organizational challenges
Building more nuanced understanding of market and competitive situations
Pro tip
When you hear 'either/or,' ask 'What's the third option?'
Questions & answers
3 questionsLearn more
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