How is this different from PREP structure?
PREP focuses on making an argument (Point-Reason-Example-Point), while What-So What-Now What focuses on explaining something and driving action. Use PREP when persuading, use What-So What-Now What when informing and mobilizing.
Learn more about What? So What? Now What?
What? So What? Now What?
Define the subject, explain its relevance, then specify next steps.
View full guide
Related Questions
What is an opening hook in presentations?
from Opening Hook
What are the most effective types of opening hooks for business presentations?
from Opening Hook
How do I avoid opening hooks that backfire or seem gimmicky?
from Opening Hook
What is a thesis statement in business presentations?
from Thesis Statement