How do I use procatalepsis effectively in business presentations?

fromProcatalepsisin Argumentation Techniques
Identify likely objections to your proposal, address them directly but briefly, provide evidence or reasoning to counter objections, and use phrases like 'You might wonder' or 'Some may argue' to introduce counterarguments.

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Procatalepsis

Strengthen arguments by anticipating and addressing counterarguments before opponents raise them.

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