What are signs of poor preparation that undermine credibility?

fromEthos: Visible Preparationin Rhetorical Appeals
Signs include generic content that could apply to any audience, outdated information, inability to answer basic questions, technical difficulties, obvious reading from slides, and lack of specific examples relevant to the audience's situation.

Learn more about Ethos: Visible Preparation

Ethos: Visible Preparation

Show respect for audience and topic through obvious research and preparation.

View full guide

Related Questions